
Puusaun · 2025
The Place That Melts Hearts
The challenge
Puusaun needed an identity and a digital home that stand out in a category where everything looks the same.
What we did
We started by listening. We built strategy, identity and site as one piece of work and tested it with real people.
- Strategy and naming
- Visual identity
- Website
Results
- +212 %growth in online sales
- 3,4×more enquiries
- 98Lighthouse score
An identity that carries
A simple system the team can use without us.

A site that survives use
Fast, accessible and easy to update.





Client says
“Aitio listened first, and it shows. The new site brought more bookings in the first month than the whole year before.”